An idea is only as good as its execution? Before you reject an idea, think about the possibilities? A picture (or video) is worth a thousand words? Never let your creative director pitch their own ideas?
Watch the two spots below, courtesy of crayon client Firebrand. Neither is new but, together, they hold an important lesson about creativity. I just can't decide what it is. What say you, good people?
[Feed and email readers - please click through for the videos.]