Interesting breakdown of actual Facebook usage behaviors from the gang at Compete.com.
(If you can't read the detail, you can click on the image for an enlarged view)
So if lots of people are at their most engaged ("most intense use" in Compete-speak) when browsing profiles and interacting with applications, I'd say that marketers should be finding their way into people's profiles and introducing applications that members will want to interact with. Hey...
What other insights do you draw from this graphic?
[Hat tip to Grace McDunnough for tweeting the link.]
