I'll be speaking on a panel at Clickz Specifics: Advertising in Social Media on May 21st at the New York Hilton. My co-panelists include Chad Stoller from Organic and Eric Schiller from Electric Artists Inc. In our panel, The Rules of Engagement, we'll dive into details on how advertisers can actually get into the social media marketing game in ways that are appropriate, organic and ultimately effective at delivering results. Full agenda here and register here.
Hope some of you can make it. As an added incentive, I should point out that Electric Artists was one of the agencies involved with Starwood's aloft project in Second Life, which I have openly criticized (repeatedly.) So sparks are sure to fly. ;-)
