Press
As a recognized expert on emerging technologies, change, innovation, social media and marketing, Greg is a frequent go-to source for a wide range of media outlets including Advertising Age, AdWeek, BusinessWeek, Forbes, iMedia Connection, New York Times, OMMA Magazine, the Wall Street Journal and other leading business publications. He has been interviewed on CNBC and Fox News Channel, as well as CBS News Radio and several leading business podcasts. His blog has been cited thousands of times by other blogs and websites, making it one of the most authoritative marketing blogs in the world.
You can find always-up-to-date links to all of Greg's press and a few byline articles from the past year (interspersed with news about speaking engagements, blog honors and more) in the "GV Sightings" category of this blog. But here are some of the more notable, recent press appearances.
Greg was profiled in a Newsday feature about how real world companies are using virtual worlds like Second Life to conduct business, hold meetings and collaborate with co-workers from multiple physical locations. As a virtual company, crayon maintains a virtual headquarters in Second Life and relies about a variety of virtual and digital tools to get work done. This piece has been picked up by other papers including the Miami Herald and The Standard of Hong Kong.
Greg was interviewed for a BusinessWeek video about how small-to-medium businesses can use new technologies including blogs, social networks, search engine marketing and more to level the playing field and gain an edge against larger competitors. Click to visit BusinessWeek and watch the video.




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