A recent post by Steve Rubel inspired me to dust off my "lightly used" (a euphemism for "never used") Posterous account and launch a new blog-like-object called Verdino Bytes. With an easy-to-use bookmarklet for clipping content straight from the web and an even-easier-to-use post via email function, Posterous is ideal for creating and sharing content that falls somewhere between my fully formed blog posts and my malformed tweets.
It's a perfect tool for capturing and sharing everything from cool photos, interesting videos, random thoughts, stray ideas and crap I find all around the interwebz. And with my regular blog output dialed down while I peck my way through the manuscript for my book, it's a simple low-impact way to pump out web content (ahem, make that micro-content) without giving my McGraw-Hill editor reason to believe I've taken her money and run.The blog you're reading now is and will remain my primary online hub, but if you're looking for more regular updates over the next few months -- and are OK with the eclectic nature of what I'm posting over there -- you may want to subscribe to Verdino Bytes. For the most part, there will be no duplication between what I post here and what I post there so it's more great Verdino for the same low price (e.g., free unless you're reading this on your Kindle, you big nerd.)
Even if Verdino Bytes doesn't seem like your cup of tea, you still might dig this video I posted there tonight. Produced by an Australian reputation management firm (meaning a reputation management firm based in AU, not a firm dedicated to managing Australian reputations), it draws parallels between the punk rock movement in the 1970s and the social media revolution going on right now. Good stuff.
[Feed and email readers click to the blog to watch the video.]
As always, I'd love to hear your thoughts.