Greg Verdino: Free webinar: solving b2b marketing dilemmas, yo

Have you been thinking about trekking to Boston in June for the MarketingProfs Business-to-Business Forum, but wish you had some way to gauge whether or not it's worth the money? Well, I can assure you it will be well worth the money, but you don't need to take my word for it. You can get a sneak peek this Thursday, without even leaving your desk.

I'll be joining some of the other B2B Forum speakers for a FREE webinar about Solving B2B Marketing Dilemmas. It happens Thursday, May 15th at Noon eastern. Here are just a few of the things we're slated to cover:

How some marketers use messaging, including the tried and true email, to draw more prospects into their sales pipeline, and how you could, too.
Learn whether social media is right for your business. If it is, glean some tips for integrating traditional and Web 2.0 media to launch memorable, highly successful campaigns.
What metrics you need to keep an eye on to measure the effectiveness of your own campaigns.
Why it’s critical to prove to the CEO and CFO marketing's impact on the bottom line.

You can get all the details and register to attend right here.

If this unprecedented chance to be dazzled by my marketing brilliance (ahem) isn't enough incentive for you, Marketing Profs will give one lucky audience member two free nights at the Renaissance Boston Waterfront Hotel so that they can stay for free during the conference in June.

My Books & eBooks

Download my FREE marketing and social media eBook. In it, I present 24 'signature' posts from my first two years of blogging. Feel free to share '4 & 20 Blog Posts' with your friends and colleagues.
The second Age of Conversation volume features chapters from 237 authors in 15 countries. My contribution explores social media fatigue. As with the original Age of Conversation, all proceeds benefit Variety.
Buy The Age of Conversation, the unique collaborative book featuring contributions by more than 100 bloggers, including me. All proceeds go to Variety, The Children's Charity.

About

Greg Verdino is a futurist, marketer, writer and speaker who works as Chief Strategy Officer at marketing consultancy crayon LLC. His first book, microMARKETING, is due from McGraw-Hill in summer 2010. This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer.

July 2009